Digital / ecommerce director

And*** ***** (XX Anni)
Digital Sales Director a VF Corporation
MIP - Politecnico di Milano
Busto Arsizio,
Lombardia
Questo candidato e' disposto a spostare
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Esperienza
Digital Sales Director
VF Corporation
set 2017 - feb 2019
Market and achieve profitable growth, exploiting synergies across owned platform and
strategic digital accounts. Key accountability:
- Develop where to play/how to win strategy within the digital space
- Develop the trading calendar to meet target sales and margins
- Drive commercial agreements and negotiations for all digital accounts
- Optimize operational processes
Formazione
MBA - ICT
MIP - Politecnico di Milano
nov 2005 - nov 2007
Executive Master of Business Administration ICT
Qualifications
 “ICT Strategy Governance and Management” Diploma (at the end of the first year)
 “Executive Master of Business Administration ICT” Degree (at the and of the second year)
Lingue
Italiano - Madrelingua
Inglese - Fluent
Informazioni addizionali
Intro
Experienced eBusiness professional with an executive MBA graduate and a great passion for eCommerce, digital marketing and technologies. Develops and executes digital sales strategies across owned and third parties platforms adopting Growth Hacking methodologies with strong focus on Brand goals and commercial relationship.
With strong strategic skills develops, directs, plans and evaluates all objectives linked to identification, acquisition, conversion and retention phases always looking for the best customer experience execution through omni-channel delivery with more and more focus on Mobile strategies, Social and Smart scenarios in order to maximise Customer Lifetime Value
Responsible for managing moderate to complex projects with global organization with primary accountability to achieve the defined business objectives. Able to articulate broader business implications of IT solutions, leads multi-disciplinary teams of professionals, technical personnel, and other staff (internal and external): with more than 10 years of working experience on digital, eCommerce, social and CRM activities, mostly in an international environment and structured organization.
Embeds a cross functional strategic philosophy and practice to incorporate brands, customer service and merchandising with a strong problem solving approach and a focus to turn them into operational plans and finally into achievements. Interested in leveraging acquired knowledge to other businesses.
Key strengths: Marketing strategy, benchmarking and positioning, eCommerce, Mobile and Omni-channel execution, resource management, quality and control management.