V.I.E. - E-MERCHANDISING COORDINATOR - MILAN - 24 MONTHS

As part of the Customer Experience team for Europe & North Africa (Digital Marketing & E-Commerce) you will support the e-Merchandising & Campaigns team in driving performance and engagement across - the groups website and multi-brand app.
You will contribute to the execution and optimisation of merchandising strategies promotional campaigns and global projects that aim to maximise the visibility appeal and results of.
This V.
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position is based in Milan within a dynamic and collaborative environment where agility creativity and performance are key.
RESPONSIBILITIES.
As a key support to the e-Merchandising & Campaigns team your responsibilities will be varied and dynamic.
They may include but are not limited to.
Contributing to the animation plan Collaborate on the yearly merchandising and animation roadmap for the general public and ALL loyalty programme members.
Help manage the visibility of offers and content across different versions of the website.
Creating and activating commercial offers & campaigns Assist in defining campaign content (copy and visuals) tailored to different markets.
Coordinate campaign promotion across digital channels (emailing social media acquisition etc.) within our hub and with other regional teams.
Build and update pages and content using the CMS.
Monitor campaign performance analyse results and provide actionable recommendations.
Monitoring website & app performance Track and report on the performance of offers and campaigns using tools such as Google Analytics Content Square and Tableau.
Contribute to the monthly internal performance report for and the app.
Supporting Conversion Rate Optimization (CRO) Help manage A/B testing and CRO strategies through our experimentation platform to enhance user experience and conversion rates.
Communication & cross-team collaboration Liaise with digital marketing teams and channel owners to ensure campaign alignment.
Present campaign concepts outcomes and product updates to internal stakeholders.
Coordinate with external partners such as content production and translation agencies.
Project management & operational support Take part in ad hoc projects throughout the year based on team priorities.
Be ready to take initiative and ownership of tasks adapting to evolving business needs.
Qualifications.
Were looking for a candidate who brings both strategic thinking and hands-on execution to the table.
Education.
Masters degree (or equivalent Bac 4/5) in Digital Marketing E-Commerce or a related field Experience.
Minimum of 12 years of relevant experience in digital marketing e-commerce or web content management (internships or apprenticeships included).
Key Skills.
Strong analytical and organisational abilities Excellent written and verbal communication Ability to manage multiple projects with autonomy and a proactive mindset Comfortable working in a fast-paced collaborative and multicultural team environment Fluent in English (written and spoken) Italian is a plus Technical Proficiency.
Familiar with content and data tools.
Office Suite Adobe Experience Manager (CMS) Google Analytics Tableau and Content Square Additional Information.
Why Join Us At Accor were more than a world-leading hospitality group.
We believe in people in passion and in performance.
Youll be empowered to lead with purpose innovate boldly and grow your career within a global network of leaders committed to excellence.
Apply now with your CV and a short cover letter explaining your vision for operational leadership in a multi-brand environment.
your information will be kept confidential according to EEO guidelines.
Remote Work.
No Employment Type.
Full-time