Account /planner/ cross media project manager

Cla*** ***** (XX Anni)

Co - founder a Newu

Università degli studi di Salerno

Roma,

Lazio

Esperienza

Co - founder

Newu

apr 2019 - Attualmente

NEWU - Rome/Milan(IT)
The outdoor-first workshop exploring how technology,
creativity & design can create new spaces for new experiences
Client Director and Cross media development
Main Projects: Sony - Warner Bros. Entertainment Italia, Mediaset; Spotify; Sony Music; Prada.
Reference
https://youtu.be/l86YJ-7aKnQ
ideazione/progettazione
https://youtu.be/rVOII164yWI
ideazione/progettazione

Cross media development manager

Urban Vision (Out Of Home Communication)

mar 2013 - apr 2019

Main project: Adidas, Gucci; Gruppo Peroni; Leroy Merlin; Sony; Fox; Chiara Ferragni; Samsung; Sky;VivoConcerti.
Reference
https://www.youtube.com/watch?v=hvS72NN1PuU
ideazione/progettazione
https://www.youtube.com/watch?v=e72vCZPVr6c
ideazione/progettazione
https://www.youtube.com/watch? v=5JqfjkZsueA&t=15s
ideazione https://www.youtube.com/watch?v=HGKk9Oat8c8 tech & innovation suggestion to the owner

Teacher

NABA - Art and Design Accademy

ott 2010 - Attualmente

Teaching; Tutoring for thesis; Special projects
Last course: Crossmedia activity Course for
Master in Creative Advertising academic year
2019/20

Account Director

Arnold (HAVAS) - Advertising Agency Company-Milan(IT)

mar 2003 - feb 2013

Main Projects:
• Re-positioning Fiorucci brand and product on Italian Mass Retail Channel.
• Re-branding TELE2 (TLC operator).
• Re-positioning Latte Candia.
• Green Public Procurement Agreement launch/ Regione Lombardia developing a plan to encourage a different public procurement behaviour.
Clients: Fiorucci (food industry); TELE2/TeleTu by Omnitel-Vodafone; Acqua Lete Group (mineral water); Latte Candia (milk), Ferrero, Unioncamere Lombardia – Regione Lombardia (public commitment); No Profit.Projects: ADV; DM ; BtL; Web.

Formazione

Laurea Scienze della comunicazione

Università degli studi di Salerno

nov 1995 - feb 2000

110/110 con lode

Lingue

English - Advanced

Informazioni addizionali

https://www.linkedin.com/in/lubelli/

Results-oriented product manager with successful track record of understanding customer needs and creating b2b and b2c marketing communication that works. Particularly skilled in leading cross-functional teams to plan, manage and launch products. Passion for start-up environments mainly in IT and Tlc markets. Hard worker, flexible, results orientated, with a mix of creativity, innovation and above all a contagious “think positive” attitude plus a great sense of humour.

Curriculum simili

Account /planner/ cross media project manager