PRINCIPAL BUSINESS DEVELOPMENT SPECIALIST - CUSTOM SOC (F/M/D)-

Company Description Renesas Electronics Corporation (TSE.
) empowers a safer, smarter and more sustainable future where technology helps make our lives easier.
A leading global provider of microcontrollers, Renesas combines our expertise in embedded processing, analog, power and connectivity to deliver complete semiconductor solutions.
These Winning Combinations accelerate time to market for automotive, industrial, infrastructure and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live.
Learn more at renesas.
om.
Follow us on LinkedIn, Facebook, Twitter, YouTube, and Instagram.
Renesas’ mission, To Make Our Lives Easier, is underpinned by our company culture, TAGIE.
TAGIE stands for Transparent, Agile, Global, Innovative and Entrepreneurial.
Our goal is to embed this unique culture in everything we do to succeed as a company and create trust with our diverse colleagues, customers and stakeholders.
We are committed to creating a diverse culture where everyone is included and feels a sense of belonging.
For more information, please read our Diversity & Inclusion Statement.
Job Description Roles and Responsibilities Marketing specialist •To find new potential custom SOC markets/customers and to make strategy for target markets/customers, cooperating with the sales department to expand the custom SoC business.
•Focusing market.
Industry Automation, networking (Wireless, infrastructure)  Activity •Selection of the market/application to be investigated •Customer/competitor analysis and clarification of technology trends in the target market •Target market/customer selection •Planning strategy for each customer •Advanced technology development proposals •Execution of PDCA nCharm and challenge of the position •Can join in strategic planning for future growth at an early stage.
•Many of custom SoC customers are top companies in their respective markets, by interacting with customers and being involved in business development, gain insight into cutting-edge technology trends for each application.
Required skills and work experience •Experience working with customers in custom SoC business as a salesperson or engineer •Basic knowledge of market strategy theory •Semiconductor device design and development experience •Knowledge of semiconductor process trends, IP and interface specifications, and standardization trends •Specification formulation, design, and experience for equipment in which custom SoC is used •Knowledge for specific or wide-ranging applications Additional Information Renesas Electronics Corporation empowers a safer, smarter and more sustainable future where technology helps make our lives easier.
The leading global provider of microcontrollers, Renesas combines our expertise in embedded processing, analog, power and connectivity to deliver complete semiconductor solutions.
These Winning Combinations accelerate time to market for automotive, industrial, infrastructure and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live.
Learn more at www.
enesas.
om.
Renesas’ mission, To Make Our Lives Easier, is underpinned by our company culture, TAGIE.
TAGIE stands for Transparent, Agile, Global, Innovative and Entrepreneurial.
Our goal is to embed this unique culture in everything we do to succeed as a company and create trust with our diverse colleagues, customers and stakeholders.
Renesas Electronics is an equal opportunity and affirmative action employer, committed to  supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law.
For more information, please read our  Diversity & Inclusion Statement.