PRODUCT MARKETING MANAGER - AGRICULTURE&CONSTRUCTION TELEMATICS SOLUTIONS

ACTIA Group, is a multinational company specialising in the design, development and production of electronic products and services for the automotive market. Present in 16 countries with around 4000 employees , ACTIA Group achieved a turnover of 499 million euros in 2022. The constant increase in turnover observed over the years is the result of a winning growth strategy based on innovation, quality and the offer of services with high added value for the customer. Actia Italia is the Italian branch of the group, present on the national territory since 2001, currently structured on two sites: Turin and Rho (MI). We are seeking a dynamic and experienced Product Marketing Manager to join our team and take ownership of our Agriculture&Construction telematics products and services. In this role, you will lead the product strategy, define the product roadmap, and implement effective marketing strategies to drive product adoption. Working closely with cross-functional teams, including sales, engineering, customer service, and communication, you will ensure that our solutions meet the needs of our customers and contribute to business growth. Key Responsibilities: 1. Product Strategy and Development: · Lead the product strategy and vision for our Agriculture&Construction telematics solutions, collaborating with relevant stakeholders to identify market needs and opportunities. · Develop and maintain a product roadmap aligned with business objectives and international contexts, including defining relative business models. 2. Collaboration and Communication: · Work closely with engineering, sales, customer service, and communication teams to ensure successful product development, launch, and adoption. · Collaborate with sales and marketing teams to develop go-to-market strategies and define the complete life cycle of products and services. 3. Market Analysis and Improvement: · Monitor and analyze market trends, competitive landscapes, and customer feedback to continuously improve the product and stay ahead of the competition. 4. Content Development: · Create compelling marketing content, including brochures, presentations, and promotional material, to effectively communicate the value proposition of our Agriculture&Construction telematics products. 5. Subject Matter Expertise: · Serve as the subject matter expert on our Agriculture&Construction telematics software products, providing guidance and support to internal teams and external customers. · Bachelor's degree in computer science, engineering, marketing of technological solutions, or related field. · 5+ years of experience in product management in a software or technology-related field. · Demonstrated experience in developing and launching telematics solutions (hardware and software) in the Agriculture&Construction sector. · Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams. · Proven ability to lead and influence without formal authority and drive stakeholder consensus. If you're passionate about using technology to drive innovation in agriculture and have a strong track record of successfully launching software products, we'd love to hear from you! Work location : TURIN + SW (2d/w) What we offer: The main keywords in ACTIA Italia are: trust , flexibility , sense of responsibility and work-life balance . The environment is informal , inclusive , multicultural , open to innovation and reciprocity . Everyone can give their own contribution and be appreciated and recognized for it. All our employees have the opportunity to do smart working (on a weekly base) but, more importantly, to be a smart employee. Work location : TURIN + SW (2d/w) Direct permanent placement and salary increase is offered, commensurate with the candidate's experience and skills The search is open to candidates of both sexes, in accordance with Laws L. 903/77 and 128/91.