Brand manager/account manager

Olg*** ***** (XX Anni)
Digital Marketing Manager / FREELANCE a Rent-All-Como and ComoInStyle
Milano,
Lombardia
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Digital Marketing Manager / FREELANCE
Rent-All-Como and ComoInStyle
gen 2019 - Attualmente
I work as an outside marketing consultant and copywriter for the two different companies, based in Como. 
RentAllComo is a rental agency, offering villas and apartments for tourists
ComoInStyle is a small wedding planner agency. I started collaborated with it in October 2020.

SMM and Communication Strategy for Instagram
Positioning, Design suggestions
Collaborations with Influencers: found, established, controlled and analysis of the collabs
Copywriting (only for IG) and Contant Plans
Result: Organic Traffic growth, +70% contend interaction, +1500 followers, conversion 2%
Brand Manager
NAO Company (former SOLING Company)
set 2014 - set 2019
Established contacts and negotiations with French partners
Purchase Forecasts
Optimized purchase and sales processes: no overstock on my practice 
Sorted out clients portfolio and data base: revived more than 500 contacts and attracted about 380 new ones
Established effective relations between Sales and Training Departments 
Set guidelines for the brand development: annual sales growth +30%
Organized and participated in dozens of exhibitions.  
Conducted Presentations, Workshops and Demonstrations for clients
Project Manager
AVE-LUXURY, PREMIUM PHARMACEUTICAL BOUTIQUES CHAIN THE ORGANIC PHARMACY PROJECT ( MOSCOW- LONDON)
feb 2013 - feb 2014
Project development: starting from negotiations with British manufacturers on out to implementing logistics procedures in line with requirements, plus team recruitment, product range certification, purchase forecast and pricing

Certified more than 600 SKU assortment including Supplements (paper work and documentary support)
Arranged shipments London-Moscow
Prepared trainings. Russified all advertising materials
Distributed the products by sales points among 7 AVE Luxury pharmacies 
Attracted new clients = sales points: Bosco Pharmacy, Kid’s Gallery Yakimanka, Organic Shop
Was handling merchandise and managing staff seminars

PR manager
www.linkparfum.ru (www.zagalia.ru)
dic 2008 - feb 2013
Responsible for marketing and advertising communication 
Increased niche perfumery philosophy awareness
Expanded media base. Attracted contacts from: ELLE, Vogue, Tatler ect 
Prepared more than 20 trainings for training managers
Successfully held over 30 presentations, seminars and welcome-events 
Established friendly partnership with manufacturers of perfume houses:
Eau d’Italie, M. Micallef, Fragonard and Frapin 
FRAPIN is actually a French cognac brand, so I established contact with Russian wine shops chain GRAN CRU
Lingue
Russo - Madrelingua
Inglese - Fluente
Italiano - Fluente
Informazioni addizionali
Interests and Experience
I moved to Italy, Milano, in Feb 2019.
And I look for a position, which gives a chance to implement my skills and knowledge of Russian market
I am extremely interested in Perfumery, Wine, Fashion, made-in-Italy market.

10 years of experience in International Trade and project development. I rolled out new products to Russian market, recruited team, trained sales personal, prepared purchase forecasts and was responsible for PR and marketing strategy.
Worked with premium products and middle-market segment. Including both B2B and B2C sales models.