Digital marketer / digital copywriter

I love this kind of eclectic job, that is digital marketing. 
It requires not only the so-called hard/soft skill experience pack that everybody knows - even the newcomers.
It concerns narrower a red wire, a leading threat that links not only the online world but our way of thinking too. 

In-depth{?}:
▪️ [?????? & ???????] ??????????? 
(newsletter, blog, brochure, m-zine, social posts and so on...)

▪️ ?????? ????? ???????? 
monitoring social networks and digital assets, surfing the trend and then create ➟ scheduling ➟ publicing an editorial plan

▪️ ??????? ??? ???????? (Business Manager, Google Ads, LinkedIn Ads etc... and come full circle with the organic side of the plan)

▪️ ?????????? for the overall strategy to the clients - tick the boxes in the brief and doing it correctly

Monitoring and moderation on LinkedIn, Facebook and Instagram social pages.
Community cross-management across various clients/companies. 
Design, scheduling and promotion of various content via suitable tools (like Facebook ads, postfity, Trello, hootsuite etc...)
Searching for influencers, hosting events, automatize social and operating functions via digital tools.

Since the first time Fondazione took on me, I've been getting down to these businesses: 
1)create/edit articles to be posted on the Fondazione Italiana Accenture own blog
2)help to put communication activities together, in order the schedule of a project, or an event, makes sense
3)search for info and contest that could be useful through a 360° content exploration, as report, mrktg articles, e-book or videos
4)define - before every project is launched - a proper strategy for each medium, for each device, to make the mentioned project more captivating for the audiences.

I've been flowing into the real-time e-commerce experience of Triboo since December, 2016.
Speed the store up, by focusing in depth the Ferrari Store, is the main goal that drives me for all time on my desk. Gettin' down to business, I both speak with Ferrari's marketing department and our internal units, for the purpose of matching needs and tasks from one side to another. As an ex-Content, I've linked to creative department, and day by day we try to build up all together campaigns mostly based on DEM, newsletters and a web site's communication direct to the point.

As content and social media manager, my role's involved doing a wide range of things. Like first step, the elaboration of a width-breath strategy, imaging and drawing creative contents frome one side - and arranging them over time slot to the other.
Content' side, I was very focused on editing videos and images to get them better regards formats and layout.
SEO's side, I 've been called to arrange the agency's site filling in with new articles and section.
Finally, post all of these updates on the social networks covered. 
All this to make the editorial plan work.

Mostly I followed the adv campaigns for both Chibimart (Fieramilano branch) and SISAL (major betting group associated to the State). Also teamworks activities for creating editorial plan (when below the line campaigns had to be launched) whereas business/marketing plan for the above the line campaing and product oriented adv. Product or concept presentations by developing a creative idea, and then replaying it in the form of digital slides, speeches and videos played and edited by ourselves.

Modalità MASTER FULL TIME:
Master rivolti al mondo dei giovani laureati e laureandi della durata di 4-8 mesi di formazione in aula e minimo 4 mesi di stage, un training on the job presso riconosciute aziende o studi professionali: un'importante opportunità di ingresso privilegiato e accelerato nel mondo del lavoro.

Il Corso di laurea magistrale in “Comunicazione pubblica, d'impresa e pubblicità” fornisce ai propri laureati le competenze per assumere ruoli di responsabilità nella gestione della comunicazione nelle imprese, nelle istituzioni e amministrazioni locali, nazionali e internazionali, e nei media. Il corso prepara professionisti consapevoli del ruolo centrale della comunicazione nella società attuale e capaci di affrontare sia le applicazioni pratiche sia le implicazioni teoriche e metodologiche della comunicazione, dell’uso dei media e delle nuove tecnologie della comunicazione.