Executive assistant - office manager

Under direct responsibility of the GM for Milan HQ I joined the company as Showroom / Office Manager
being responsible for providing a flawless experience for events / selling campaigns / global meetings held
within the showroom and establishing and maintaining its corresponding relationships.
It’s about event planning and schedule, budget / cost control role and also a coordination between
departments, in order to ensure Client, Customer, and company satisfaction.
In order to meet this result, I’m responsible for ensuring proper event execution, coordinating with outside
vendors, managing any additional onsite staff (as Catering, Models and other temporary staff for the different
occasions), connecting with guests, set up, and clean up services.
In this role I established, built, and continuously maintaining relationships with potential and current
clients/vendors, trying to improve and obtain better financial conditions and managing proper delivery of
Goods and keeping under control the entire office management.
Supporting our General Manager and the Global Top Management in the different office locations, I’m the
point person for scheduling appointments and preparing meeting / presentation / event materials.
As showroom coordinator I need to organize myself and my activities respecting and reaching deadline and
full satisfaction, with a particular attention to details and the ability to react in high pressure or crisis
situations.
It’s important to react in a proper way in case something goes wrong or team advise me about concern,
issues or they need help and support from me.

This is a key role for improve and organize teams and activities across our different departments: Visual,
Merchandising (at Global Level) and Planning.
Under the responsibility of the Global Merchandising & Brand Development Director I ensure that projects
are completed on time and (when requested) respecting the allocated budget.
This type of position involves multi-tasking and skills of coordinating multiple aspects of different projects at
the same time.
As a Coordinator, I make sure that all aspects of the project run smoothly and efficiently.
Cooperating with the entire team, in most of the projects related across genders and product categories.
Trying to be always collaborative, understanding issues, desires, critical position, to share with the Director,
and being proactive in find the best solution for everyone, improving processes, giving guidelines and
suggestions to motivate the teams.
I have to be always positive, trying to keep a good mood even in stressful work environment with all the
colleagues.
When requested and when needed, I am responsible for coordinating and attending meetings and
developing project, sharing minutes and giving future steps to follow to reach corporate goals.
Main Activities:
✓ Develop and maintain meaningful relationships with associates and all levels of management
✓ Act as a first point of contact for information, guidelines, materials and potential new projects and
strategies for cross functional teams, coordinating project schedules, resources, equipment and
information
✓ Ensure that all projects are completed on time, keeping under control in some cases budget and
resources and meet high quality results
✓ Assign tasks to internal teams and assist with schedule management
✓ Create and maintain project documentation, plans and reports, in order to consolidate all the
materials in a proper way, to be ready to submit anytime to the Top Management
✓ Help constantly the Teams to keep accurate and updated records of periodic competitors product
overview, across genders and categories
✓ Develop and maintain collaborative relationships with visual and buying team to keep under control
different topics and, in case of need, speed up and streamline processes
✓ Attend Collection Briefing across genders and follow the relevant activities related
✓ Collaborate and share projects and information with the Retail, E-commerce, Digital and
Communication teams for the development of business strategies and to achieve the required result
✓ Point person for merchandising and corporate presentations to make for senior managers and high
Level Management
✓ creative flair
✓ self-confidence
✓ wide willingness to work extra hours
✓ strong acumen and ability to understand and prevent issues or ability to manage them in the best
way

This experience, since the beginning, involved me in a general support, managing requests and needs
coming from different departments and giving me, in some cases, high responsibilities and autonomy.
Topics recap:
KEEP UNDER CONTROL EMAILS (I manage my email box and the email box of my Boss)
CALENDAR, MEETINGS, EVENTS, CALL, VIDEO CONFERENCES AND TRIPS. ORGANIZE THEM AND
MANAGE POTENTIAL ISSUES RELATED TO, UNTIL THE END.
POINT PERSON FOR OUR ENTIRE TEAM FOR POWER POINT PRESENTATIONS AND REPORTS, FOR
RETAIL OPPORTUNITIES, LICENSING PROJECTS and OTHERS.
I love this part of my job, I found, since the beginning, that those kind of instruments are a huge help in order
to translate numbers and strategies in an easy way, more impactful and nice looking for everyone.
HELP AND SUPPORT TO MANAGE ALL THE ISSUES RELATED TO CONTRACTS and AGREEMENTS.
I start the process follow up the first draft of each contract and manage all the issues related until the end.
ACTIVE OPERATIVE PERSON BEFORE MARKET (When the Pre and Main Collections are presented to
our wholesale accounts) AND DURING MARKET FOR EVERY SEASON.
I am in charge to create before each Market EU / ME Linesheets (Product Assortment with Prices),
performing better their use and details. During Market, I keep under control orders status, recap information
and adding details to communicate immediately to the person in charge.
THE WHOLESALE BUDGET IS UNDER MY RESPONSIBILITY.
I keep under control Invoices, agreements and Area-by-Area pushing Depts. and Accounts for getting all of
them finalized month by month.

ToyWatch was born on 2006 and the Headquarter is based in Milan.
Company started the business in USA but the idea and the concept were Italian.
The idea to create a new fashionable watch was born from Mr Mavilla and his wife and thanking their
influence in Vip World, just transformed an amazing idea in a real Business.
I worked as Personal Assistant for the entire Top Management / Owners.
Build up an operative structure and transformer it in office means follow up all the matters related with a
start-up as General Activities related to office management: orders, meetings planner, business travels,
conventions organization, events schedule, internal organization (basic corporate documents)
I start to keep daily contact with customers, distributors and retailers.
Related to the product there was necessity to keep the contact as well with watches suppliers,
merchandising proposals etc. Most of them are based in Far East.
Cooperation and Operative Point Person for PR Office in Milan, UK and France, Update, Monitor and Follow
up on company Web Site.
I was involved in the Events Organization, as Fairs (“Pitti Immagine Uomo” in Florence and “BaselWorld” in
Basel) and some of most important Events: Fashion Week (Men and Woman) in : London, Milan, Paris.
I had an important opportunity the past year, in 2010, when our President wanted to involve me in a new
project: the Kids Collection.
I worked on it since the beginning and was the first time that I had the chance to be into all the aspects
concerning a Launch.

Daily Planner: phone calls, meetings, travels (for him and his family), Frequent Conference call and Video for
meetings with more than one Branch Company.
Cooperation with the five main Departments in the Company: Energy Management, Legal And Finance
Department, Human Resource, Corporate Development, Production and Trading Management, referring
directly to CEO.
Activities related to Power Point Presentations, Event, Convention and Outdoor Meetings.

EDUCATION AND TRAINING
• Diploma in Art School – 3 years in Graphic specialization
Years: 1995/2000 – Grading : 92/100

• SDA Bocconi – Course “Management of Fashion and Luxury Companies” (Grading: 88.7/100)
Year: 2020 – Month: May/June

• University of Leeds – “Innovation: The Fashion Industry”
Year: 2020 – Month: June